Research and insights made for the agency pitch process.

Research designed specifically for the client and campaign pitch process.

Long ago where the days when clients simply approved all budgets relating to research and insights gathering activities for their agencies. While closer scrutiny is good for cost cutting, it has left account and strategy teams struggling to find flexible, affordable and quick insights to use to fuel their big new business pitch, or upcoming campaign planning.

Using’s platform and on-the-ground creative professionals, agencies can commission quick category, competitive brand review and local market reports to beat their competition in the pitch process. An average turnaround time is 5 days, meaning the research can play an integral role not only in the pitch process, but the actual ideation and concept development stages as well.

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What’s Covered in a Pitch Perfect Report?

Product Category Trends

Competitor analysis including perceived positioning, campaigns they are running, and in-store images

Brand perceptions (from a professional point of view)as well as suggestions for how to enter, disrupt or overtake in marketshare

Actual multimedia (video ads, newspaper ads, pictures of billboards, point of sale documentation) of local campaigns

Moodboards bringing the local market or category to life, visually.

Actionable feedback on how a campaign or brand strategy can be activated based on the findings.

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The Value of Creative Professional Feedback

Unlike traditional consumer research, we work with professional creatives to get deeper insights, more actionable results and feedback that is based off of years of industry experience. It’s like a on-demand professional think tank focused entirely on working with you to create the most effective new business or campaign pitch for your clients.

  • Get the how, why and what now so you can perfect your pitch
  • Save weeks of in-field recruitment or trips to the market
  • Get exactly what you need for a compelling pitch
  • Actionable advice localised to target country, region or demographic
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Typical Pitch Perfect Project Timelines has designed Pitch Perfect to fit into the manic RFP deadlines. Here is how a typical project works:

  • Kickoff via telephone to make sure we know what will help you win the business
  • Questionnaire signoff to get our technology and team creating the panel
  • Survey is released to panel and results start coming in
  • Analysis of main themes, actionable suggestions and solutions
  • Presentation of findings via skype, in-person or conference call
  • Client incorporates into their pitch or starts their own ideation
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